Did you know that an average light switch harbors 112 colonies of bacteria per square centimeter, making it as germ-ridden as a trash bin? To maintain cleanliness, it is recommended to sanitize high-touch surfaces at least once every 24 hours. Meet your environmental health cleaning needs effortlessly with the Hubbell ScrubSwitch!

Fromm is now stocking Keystone DirectDrive DX2 LED Tubes in 4-foot lengths. These tubes are an excellent choice for your next job because they come equipped with five adjustable color temperatures and a feature called DirectDrive, which eliminates the ballast and allows for wiring the line voltage directly to the socket.

When seconds count, you can count on Keystone AdvantaEMRG Recessed Emergency Downlights. This model is ideal for hospitality, retail, office, and healthcare applications.

Fromm is the only electrical distributor in the area to offer Keystone XFit Area Lights. These are power-and color-selectable, weather-resistant, all-in-one outdoor fixtures. Packages are available in 140 and 290W options.

Fromm is honored to receive the Lehigh Valley Community Partner Award in recognition of our involvement in the Restaurant Relief Fund grant from the Greater Lehigh Valley Chamber of Commerce. This initiative, spearheaded by the Chamber, assisted 109 businesses during the pandemic shutdown and associated restrictions on local restaurants.

Alex B. of Allentown asks, "Why do my new recessed LED lights flicker when I dim them?" Todd Rutledge, Director of Energy Solutions, explains what causes and how to fix the issue in our Ask the Experts feature.

David S. of Fleetwood wants to know what he should do if the BATT LED goes off on his Programmable Logic Controller (PLC). Jonah Schlegel, Fromm Automation Products & Services Manager, will explain the steps he needs to take to fix the issue in our Ask the Experts feature.

Habitat for Humanity of Berks County has honored Fromm with its annual Distinguished Partner Award. Presented each year during the non-profit's Birdhouse Challenge fundraiser, it is awarded to individuals or corporations who partner with Habitat for Humanity in a significant way. CEO Michael Fromm accepted the award.

Jennifer Donnell has been named Director of Human Capital. Donnell will be responsible for recruitment, benefits and compensation administration, training, and talent development.

Kathy Tuttle, lifecycle services specialist, discusses Fromm's dedication to customer service. She was interviewed by Dirk Beveridge, founder of UnleashWD distribution consulting firm, during his "We Supply America" cross-country tour.

Fromm has shed light on some of Allentown’s long-standing sculptures. In collaboration with the Allentown Arts Commission and the Department of Parks and Recreation, Fromm provided lighting fixtures and design work for the “Archommage” sculpture on Ott and Hamilton streets and the “Balancing Log” sculpture at 15th Street and Martin Luther King, Jr. Drive.

Fromm President John Hanna spoke at the Spring Network Meeting of Affiliated Distributors (AD) Electrical Division held April 26-28 in Orlando, Fla. Hanna, who serves as AD Electrical-U.S. divisional board chair, addressed the group in the U.S. member business meeting and communicated a streamlined process and plan to enhance the division's governance structure to be more nimble and collaborative and put the power of AD to work on behalf of its members.

Fromm named Abraham Rodriguez as Operations Manager. In this role, Rodriquez will be responsible for overseeing all distribution logistics and process improvement across the company’s eight locations. "Abraham brings invaluable experience, having served in operations roles at Amazon and QVC’s Pennsylvania distribution centers," said Fromm president John Hanna. "I have no doubt his focus on warehouse safety, accuracy, and use of technology will help enhance our customer satisfaction."

Fromm named Frank Giliberto as Services Business Development Manager. In this newly created role, Giliberto will oversee the company’s automation services, storeroom and jobsite inventory management programs, and panel assembly shop. "Frank will lead the company’s efforts to help our customers increase efficiency, reduce costly downtime, and focus on the activities that enhance their customer experience and make them more successful," said Fromm president John Hanna.

 Fromm announced the appointment of Heather Busch as Lighting Specialist. In her role, Busch will help drive the company's project development, system design, and value-added services initiatives. "Heather brings more than 25 years of experience in electrical engineering and project management," said Fromm president John Hanna. "Her experience in the multi-family residential, commercial, hospitality, healthcare, and education sectors will be a valuable resource for our customers."